To write an effective job application letter, you need answers to the following questions:
Why are you writing?
The introduction in your cover letter or email should set your intent for writing in the first place. While the subject will mention the purpose, the reference to an advertisement, social media post, or even a conversation with a common acquaintance will get the HR manager’s attention. Bear in mind that your cover letter is for introducing your profile so compellingly that the recipient feels the need to see more of who you are and pick up the phone to fix an interview appointment at the earliest.
How should it look?
Well, for beginners, it should be legible, well-formatted, and clean. The easiest way to achieve this, if you have to send a hard copy, is to type it out and then print it. Keep it short and of course, if you’re sending it on email, it shouldn’t be longer than three short paragraphs.
What should it contain?
The relevant skills and capabilities you possess for the role and organization should be evident instantly when the recruiter reads your cover letter. If you can put facts and figures to your achievements, include them to make the case even more compelling for the hirer.
Who are you writing to?
Whether you’re writing to HR Manager within the company or a department head - be mindful of who you are writing to and customize your job application letter appropriately.
Once you answer the above questions, you are ready to roll but make sure you avoid the following
- Don’t summarise or repeat lines from your resume
- This isn’t the time or place to mention remuneration expectations
Source: Job board
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